CPMStar is a leading
AD Network for the gaming industry, they have been around since 2001 so they
are very reliable and not some random network that may disappear the next day.
CPMStar provides quality ads related to gaming so they are a network that solely
work with gaming related websites, especially Flash Arcade Portals. Since they
provide gaming related ads it’s a great network to use on your gaming website
as it will yield high CTRs (But that of course depends on your ad location set
up). CPMStar works with both CPC and CPM ads. With CPC ads you will be paid per
click and with CPM you will be paid per impression (Ad View).
They provide different type of ads such as:
You choose the size
and format of this thumbnail ad to match or replace existing content, either
small image or text. This is a high performing unit that can be customized to
fit any page.
These are direct
links to popular games that you can feature as top content on your site.
Show a video ad
before any content on your site, even flash games.
This format brings up
a video player in the bottom right corner of your web page. Starts with muted
audio that can be unmuted by the user.
5.
Anchor Ad
These are a mix of
728×90 banners and custom-designed creative to fit on the bottom of the page.
Users are able to hide the ad.
6.
Flash Kit
We offer a kit to set
up ads to show within your flash games or video. We also offer a flash game
sponsor program if you work with developers.
7.
Mobile Ad Formats
If your website is
optimized for Mobile we offer the following ad sizes: 320×50, Static 300×250,
300×50, 216×36, HTML5 Video and Expandable Banners.
8.
Pushdown
CPMStar works closely
with many agencies and offers site-specific premium buys from time to time
targeting specific demographics. These include high rate, high impact units
such as pushdowns and site takeovers. Please inquire if interested.
Requirements to join CPMStar advertising network
The sites must not contain any
objectionable content like Gambling or adult. As long as your content is
acceptable by all you don’t need to worry about the approval. CPMStar didn’t
mention any specific traffic requirements.
Payment
CPMStar pays its publishers on Net 30 basis. The minimum threshold is
$1. The payment options are PayPal and Check.
Pros of CPMStar advertising network
- Low
threshold payout
- Competitive
eCPM rates
- Gaming
sites having decent US and European traffic can do well with CPMStar.
- Publishers
from any part of the world can join CPMStar.
- The
monetization has not stopped with web content. Even mobile publishers and
app developers can use CPMStar ad network to monetize.
- They
have their own technology to manage everything from conversions to
earnings.
- No
conflict with other ad networks like Adsense or Media.net.
Cons of CPMStar advertising network
- CPMStar doesn’t work for any other niche except gaming and entertainment.
- The
eCPM rates of sites having non-US or non-European traffic are low.
- It’s
difficult for newbies to get conversions of CPA campaigns.
Don’ts
- Publishers
should not send fake traffic using bots to the merchants sites. Your
account could be removed by CPMStar without any notice. In this case your
earnings will be withheld.
